The role of ChatGPT and generative software in travel
Innovation

The role of ChatGPT and generative software in travel

SALA AMBER 3

02/06/24 h 12:00 - 13:00

According to Euromonitor International, in five years we are expecting a boom in the use of artificial intelligence tools such as ChatGPT by travellers.

 

The travel industry is already adapting, with Expedia, Kayak and TripAdvisor leading the way. 

 

How will this impact the work of operators and what implications this might have from a privacy standpoint?